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The paradox of choice

a 20+ minute presentation at TED conference by psychologist Barry Schwartz. About choice. Its downsides. Walking out of a store with a better pair of jeans (better than the “only ones you could get”), he felt worse. And wrote a book exploring why that is.

I want to know if it’ll be a green-letter edition.

A Green Bible. To clarify, the Bible produced in eco-friendly way. [via Andrew Sullivan] “The Bible will contain recycled fiber and was developed along with Domtar, a paper manufacturer with a strong environmental commitment.” (What is a Green-letter edition? A twist on the red-letter edition, where the words of Jesus are printed in red.)